Review. Strengthen. Deliver.
Build a Complete Marketing System That Improves Business Performance
Marketing Performance Package
Stop treating marketing as disconnected activities. The Marketing Performance Learning Path combines review, strategy, content and delivery into one connected methodology that helps you make better decisions, create stronger campaigns and improve marketing performance over time.
Includes Modules 2–5
Your Investment
£499
Save £147 — compared with purchasing individually.
Buy the Marketing Performance Package
One-off payment
No subscription
Instant access after purchase
Secure online checkout
Improve the performance of your marketing with a connected four-part learning path covering review, strategy, content and delivery.
The Marketing Performance Learning Path helps you assess where your marketing is today, identify priorities for improvement, build a clearer strategy and turn that strategy into coordinated content and marketing activity.
It combines four RAME Learning Kits into one connected learning journey, with practical Learning Guides, workbooks, frameworks, templates and completed Fieldarc examples to help you apply the methodology to your own business.
Includes:
Module 2 — The Marketing Review
Module 3 — Building Your Marketing Strategy
Module 4 — Creating Your Content Marketing Plan
Module 5 — Delivering Your Marketing Plan
Use the Learning Path to create a continuous process of review → strategy → content → delivery → measurement and improvement, helping you make more informed decisions and strengthen marketing performance over time.
Why choose the Marketing Performance Package?
Marketing performance rarely depends on one activity. Stronger results come from understanding where your marketing is today, deciding what needs to change, developing a clear strategy and then turning that strategy into coordinated activity.
The Marketing Performance Package brings four connected Learning Kits together:
Review — understand what's working, identify weaknesses and prioritise improvements.
Strategy — decide where to focus and build a clearer direction for your marketing.
Content — turn your strategy into purposeful content that supports customers and marketing objectives.
Delivery — coordinate activity, manage implementation and improve performance over time.
Together, they provide a practical methodology for improving marketing as a connected business system rather than trying to improve individual activities in isolation.
Is This the Right Learning Solution for You?
Choose the learning option that best matches your current marketing priorities.
Individual Learning Kit
Best for
Solving one specific marketing challenge.
Includes
One Learning Kit
Ideal if...You need help with one area.
Marketing Foundations
Best for
Building strong marketing foundations.
Includes
Modules 1–3
Ideal if...You're building marketing capability.
Not sure which option is right for you? Start with the package that best matches your current business priorities. You can upgrade to the Complete RAME Growth System at any time.
Marketing Growth
Best for
Strengthening content, campaigns and AI-enabled marketing.
Includes
Modules 4–6
Ideal if...You want to improve marketing delivery.
Marketing Performance
Best for
Reviewing, improving and implementing a complete marketing improvement programme
Includes
Modules 2–5
Ideal if...You want a connected methodology for improving results.
Complete Growth System
Best for
Building marketing capability from foundations through AI
Includes
Modules 1–6
Ideal if...You're committed to long-term marketing growth.
What's Included
The Marketing Performance Package combines four professional Learning Kits that work together as one connected methodology.
Each Learning Kit includes a Learning Guide, User Workbook and practical examples designed to help you apply the concepts directly to your own business.
Module 2
Review – Identify what's holding performance back.
Identify strengths, weaknesses and opportunities across your marketing system.
Module 3
Strategy – Decide what to improve.
Create a practical marketing strategy designed around your business goals.
Module 4
Content – Build consistent visibility and demand.
Build a content marketing engine that attracts, educates and converts customers.
Module 5
Delivery – Turn plans into measurable results.
Turn strategy into action with a structured implementation and measurement process.
Who Will Benefit From This Package?
The Marketing Performance Package is designed for businesses that already have marketing activity underway but want a more structured way to review, improve and manage it.
This package is particularly useful if you:
Have established marketing activity but aren't confident it is delivering its full potential.
Need to identify where marketing performance could be improved.
Want clearer strategic direction before investing further in marketing activity.
Need content, campaigns and channels to work together more effectively.
Want a more structured approach to managing marketing delivery and performance.
Work with employees, agencies or external marketing specialists and want to make better-informed decisions about their work.
It is particularly relevant for business owners, marketing managers and people responsible for improving existing marketing rather than starting completely from scratch.
Not Sure Where Your Marketing Needs Improvement?
The free Reactive Marketing Assessment can help you identify signs of reactive or disconnected marketing and where a more structured approach could help.
What will change?
By completing the Marketing Performance Package, you'll develop a clearer understanding of how your marketing works as a connected system rather than a series of individual activities.
You'll be better equipped to identify where improvements are needed, make informed marketing decisions and connect strategy, content and delivery more effectively.
The result is a more structured approach to improving marketing performance — built around your business objectives rather than isolated tactics.
You'll leave with:
✔ A structured process for reviewing and improving your marketing.
✔ A stronger marketing strategy aligned with your business objectives.
✔ A practical content marketing plan that supports long-term growth.
✔ Greater confidence when evaluating marketing advice, suppliers and AI tools.
✔ A repeatable methodology for making better marketing decisions.
✔ A more connected marketing system capable of delivering stronger business results.
Marketing Performance Package
The complete package costs less than many businesses spend on just a few hours of consultancy while giving you a practical methodology you can continue using long after implementation.
A one-off investment in a marketing capability that continues to deliver long after the programme is complete.
Need Some Marketing Support?
Optional professional email support is available if you'd like additional guidance while applying RAME to your business.
Everything you need to review, improve and strengthen your marketing system.
✔ 4 complete Learning Kits
✔ 12 professional publications
✔ Learning Guides
✔ User Workbooks
✔ Fieldarc Example Workbooks
✔ Practical frameworks
✔ Approximately 24–28 hours of guided learning
Your Investment
£499
Save £147 — 23% compared with purchasing individually.
Buy the Marketing Performance Package
One-off payment
No subscription
Instant access after purchase
Secure online checkout
Self-paced learning
Part of the RAME Growth System
Improve the performance of your marketing with a connected four-part learning path covering review, strategy, content and delivery.
The Marketing Performance Learning Path helps you assess where your marketing is today, identify priorities for improvement, build a clearer strategy and turn that strategy into coordinated content and marketing activity.
It combines four RAME Learning Kits into one connected learning journey, with practical Learning Guides, workbooks, frameworks, templates and completed Fieldarc examples to help you apply the methodology to your own business.
Includes:
Module 2 — The Marketing Review
Module 3 — Building Your Marketing Strategy
Module 4 — Creating Your Content Marketing Plan
Module 5 — Delivering Your Marketing Plan
Use the Learning Path to create a continuous process of review → strategy → content → delivery → measurement and improvement, helping you make more informed decisions and strengthen marketing performance over time.
Frequently Asked Questions
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No. This package is designed for businesses that already understand the basics of marketing or want to focus on improving marketing performance.
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Yes. All Learning Kits are self-paced and can be completed whenever it suits you.
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Immediately after purchase you'll receive downloadable PDF Learning Kits, workbooks and supporting resources.
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Yes. Many organisations use the Learning Kits as part of staff development and internal marketing planning.
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Allow approximately 24–28 hours to complete all four Learning Kits and accompanying workbooks.
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The Marketing Performance Package helps you build practical marketing knowledge and capability within your own business. Instead of relying on external consultants for every review, strategy or implementation decision, you'll gain a structured methodology that you can apply repeatedly. Many businesses will still work with specialist agencies or consultants, but they'll do so from a much stronger position—understanding what they need, asking better questions and making more informed decisions. In many cases, the complete package costs less than just a few hours of consultancy while providing resources you can continue using as your business grows.